ABC's Wide World of Sports
Cultural peak / catchphrase era
TV Flash files “Cultural peak / catchphrase era” as a desk landmark hour — ABC's Wide World of Sports (1961–1998) on ABC, season 1, episode 2, aired 1970-01-01.
From the desk
How this hour is filed
This leaf is S01E02: listed hour 2 of 2 in the ABC's Wide World of Sports guide, desk landmark file. It aired 1970-01-01. The listed hour before it is “Series premiere” (S01E01). No later hour is listed in this guide.
Desk landmark: the catchphrase is the real syndication. Generations quote it who never saw the ski jump.
Catalog log
Broadcast listing — not a TV Flash recap.
Weekend afternoon America: ski jumping crashes, demolition derbies, and international sports Americans had never scheduled — all sold as one brand.
Viewer FAQ
Where does Cultural peak / catchphrase era sit in the ABC's Wide World of Sports guide?
S01E02 is listed hour 2 of 2 — desk landmark file, season 1 episode 2.
When did ABC's Wide World of Sports S01E02 air?
Cultural peak / catchphrase era aired 1970-01-01.
Where should I start?
The opening — McKay, thrill and agony, that ski-jumper wipeout as branding — is the liturgy. Then any anthology hour that mixes a marquee sport with an obscure or international event.
In the series
Why this series still plays
ABC's Wide World of Sports made Saturday a global sports bazaar: Jim McKay's voice, obscure events, and an opening that turned victory, defeat, and a ski-jumper wipeout into branding. Roone Arledge's anthology treated athletics as journalism plus poetry. The show that packaged the world — cliff diving, demolition derby, Olympic appetite — as appointment TV.
The flash is a ski-jumper wipeout that became branding. ABC's Wide World of Sports made Saturday a global sports bazaar: Jim McKay's voice, obscure events, and an opening that turned victory, defeat, and that wipeout into a national caption. Premiered April 29, 1961; produced under Roone Arledge's innovating eye, with Howard Cosell among the commentators. A weekly anthology of Olympics disciplines, odd contests, and international meets. **The thrill of victory and the agony of defeat entered American…
Filed against
- Jim McKay as Host
Jim McKay’s voice made ABC’s Wide World of Sports a Saturday global bazaar — obscure events, an opening that turned victory, defeat, and a ski-jumper wipeout into branding. Roone Arledge’s anthology as journalism plus poetry. TV Flash…
- Howard Cosell as Commentator
Howard Cosell commentated ABC's Wide World of Sports as a voice that would not purr — Jim McKay's anthology, obscure events, an opening that turned victory, defeat, and a ski-jumper wipeout into branding. Roone Arledge treating athletics…