Gunsmoke
The Lure
TV Flash files “The Lure” as hour 432 of 635 in the TV Flash guide — Gunsmoke (1955–1975) on CBS, season 12, episode 23, aired 1967-02-25, 60 min.
From the desk
How this hour is filed
This leaf is S12E23: listed hour 432 of 635 in the Gunsmoke guide, hour 23 of 29 in season 12. It aired 1967-02-25 (60 min). The listed hour before it is “The Returning” (S12E22). Next is “Noose of Gold” (S12E24). Broadcast log — titles and dates, not a plot bible.
Catalog log
Broadcast listing — not a TV Flash recap.
Kitty gets caught up in a scheme where lawmen will try to arrest known criminal Dal Neely by using his daughter as bait. But everyone gets more than they bargained for in this story.
Viewer FAQ
Where does The Lure sit in the Gunsmoke guide?
S12E23 is listed hour 432 of 635 — hour 23 of 29 in season 12, season 12 episode 23.
When did Gunsmoke S12E23 air?
The Lure aired 1967-02-25 and is listed at 60 minutes.
Where should I start?
Start with the 1955 opener, where the marshal is not invincible. Then sample a later guest-star hour rather than marching through hundreds of titles in order.
In the series
Why this series still plays
Twenty seasons of Dodge as a civic appointment: a marshal who can lose, a chorus instead of gadgets, and adult-western hours that treat a gunfight as a verdict. Longevity here was weather, not catalog padding — weekly public work with dust still on the boots.
September 1955, CBS: a marshal takes a bullet in the first hour and the adult western stops being a kid’s hat commercial. Gunsmoke had already lived on radio, with a different voice in the badge. Television wanted a face the lens could trust. The lore still pours like bar whiskey — John Wayne pointing at James Arness, William Conrad left on the airwaves, a casting fight that was really a medium fight. Radio-to-TV is never a reprint. It is a negotiation about whose body gets to mean the law.
Filed against
- James Arness as Marshal Matt Dillon
James Arness towered over Dodge City as Marshal Matt Dillon on Gunsmoke, the long-running western that turned weekly moral court into a twenty-year empire. Quiet steel defined adult TV drama’s early prime-time map. Radio-to-TV casting…
- Amanda Blake as Miss Kitty Russell
Amanda Blake’s Miss Kitty Russell ran Dodge City’s Long Branch with red-haired steel on Gunsmoke — saloon diplomacy as weekly moral court. Longevity made her western TV’s most reliable soft power. TV Flash files her as the original…
- Milburn Stone as Doc Adams
Milburn Stone’s Doc Adams is Gunsmoke’s civic medicine — twenty seasons of Dodge City as a weekly moral court, a doctor who treated violence as a bill the town had to pay. CBS moved radio muscle to Saturday, then Monday; Stone made the…
- Dennis Weaver as Chester Goode
Dennis Weaver’s Chester Goode was Gunsmoke’s limp and loyalty — chorus, not gadget, in Dodge City’s weekly moral court. Twenty seasons of adult western that treated a gunfight as a verdict, James Arness as a marshal the camera could…
- Ken Curtis as Festus Haggen
Ken Curtis’s Festus Haggen is Gunsmoke’s later chorus — Dodge City as a weekly moral court, a marshal who can lose, adult-western hours that treat a gunfight as a verdict. Twenty seasons of civic work with dust on the boots. On TV Flash…