The Price Is Right
Season 1
1 listed hours · 1956–1965 · NBC/ABC
From the desk
How this season is filed
The Price Is Right began with Bill Cullen and the art of the bid: pricing games as mid-century consumer fantasy, cardigan omniscience, a fridge as strategy. Original format later immortalized under Barker. A 2026 viewer watches the first draft of America's longest shopping-dream — guessing retail as national sport before the big doors.
TV Flash files Season 1 of The Price Is Right (1956–1965) on NBC/ABC as the first listed season of 2 — 1 listed hour, 1956-11-26 opening on “Pilot” (S01E01). Titles, dates, and synopses on file — no invented recaps.
Desk essentials in this season
- S01E01 Pilot
Pilot: Bill Cullen and the art of the bid, pricing games as mid-century consumer fantasy, a fridge as strategy.
- S01E01
Pilot
Pilot — Season 1, Episode 1 of The Price Is Right. Aired 1956-11-26. Full plot synopsis not yet on file; see the show package for context.
More from the 1950s.